Project summary
About this role.
Our client within the Insurance & Banking sector in Brussels is currently looking for a Digital Copywriter to help with optimizing and increasing organic traffic.
Profile:
- Someone who will be dedicated to the AXA website, working on optimizing and increasing organic traffic (part of the scope, but THE main thing).
- Experienced, no real number of years defined but preferably someone with a background in banking/insurance because they need to have that kind of corporate knowledge (processes etc.). For us internally, let's say target around 4-5 years minimum.
- Dutch native, but needs to have a good level of French too because the French copywriters need to sometimes translate things from the Dutch copywriters and vice versa.
- Very good knowledge of SEO best practices and keeping up with trends (since Google changes things constantly).
- Nice to have: Website/Web Accessibility knowledge
- Duration: not change, contracts at AXA are yearly because their budget is yearly, so they can only be extended one year at a time
- Presence onsite: 4 days/month minimum (usually all Mondays onsite, and then if needed for important workshops, trainings etc.)